ICE, the Italian trading agency for the promotion of the Italian companies abroad, announced that it will support the Genoa Boat Show. Under the plan for the promotion of the Made in Italy 2016, launched by the Minister of the Economic Development, ICE-Agenzia and UCINA are organizing the visit of various delegations of operators and journalists.
The program is full of B-to-B meetings with the operators, which will involve the managers of the yards’ technical offices, purchasing departments, buyers, the international distributors and brokers. The presence, for the first time in Italy, of a delegation of 15 independent brokers of the Florida Yacht Broker Association, a historic American association counting more than 1.200 active members in one of the most lively boating market.
On September 21st and 22nd the foreign operators will be available for the Italian exhibitors wishing to meet. Journalists, maritime professionals and brokers are expected to come from 32 countries, among which Austria, Belgium, Brazil, China, Croatia, Finland, France, Germany, Greece, Hong Kong, Israel, Malta, the Middle East (Saudi Arabia, EAU, Abu Dhabi), Norway, the Netherlands, Poland, Portugal, Czech Republic, Romania, Russia, Serbia, Spain, Sweden, Switzerland, Turkey, Ukraine, the UK and the USA.
The rediscovered route
Silvia Chiarito
September 7, 2026
The rebirth of the Atlantic Challenge Genoa between seafaring tradition and youth training: “Creuza de mä” sets sail again with Istituto “San Giorgio e C. Colombo” for a voyage between history and the future.
