Benetti and Sirina Marine sign new partnership

Share:

During the 2018 Beirut Boat Show, which took place on May 9th to 13th, Benetti and Sirina Marine announced the beginning of their partnership in order to promote the brand Benetti in Jordan, Kingdom of Saudi Arabia, Egypt, Iraq and Lebanon.

Benetti General Manager Christos Ramnialis commented: “This partnership reflects the importance of the Middle East and North Africa Area (MENA) in Benetti’s future strategies. We keep investing in the Region with best talents on-ground and resources to solidify our leading position.”

With this agreement, Benetti adds another important milestone to its International network that is already present with direct offices in Fort Lauderdale, Dubai, Hong Kong and London. Sirina Marine will be working closely with the Middle East Office of Benetti based in Dubai to reach out to the new markets and cater for the interests of its experienced and knowledgeable clientele.

Concerning the new agreement, Mr Nabil El Jammal, Middle East Area Manager of Benetti, stated: “We are very proud to work with Sirina Marine. It was essential for us to associate with a strategic and respected partner. We are confident this partnership will help consolidate our regional leading position, capitalizing on their experience, passion and extensive market knowledge”.

Based in Amman, Sirina Marine is a pioneer in offering exceptional comprehensive services for a niche market and navigate its clientele unique needs to craft high-end solutions that gives back an outstanding experience. Sirina Marine provides elite services and bespoke yacht selling, yacht management, yacht charter for discerning clients throughout the Middle East and North Africa (MENA).

Ahmad Abu Ghazaleh, founder and CEO of Sirina Marine said: “Excited to blend the passion and experience from the owners’ perspective with the great heritage of Benetti, we aim at offering a complete yachting lifestyle experience.

RELATED ARTICLES

Boatbuilding industry comes together at the International Boatbuilders Summit 2026

The International Boatbuilders Summit 2026 brought together key players from the European boatbuilding sector in Aegina, Greece, for two days of discussion, networking and knowledge sharing. The event highlighted the importance of collaboration, adaptability and continuous innovation in shaping the future of the boating industry.

SEAQUIP 2027: new exhibitors strengthen Its international presence

SEAQUIP 2027 continues to expand its international profile with the participation of leading marine industry companies, including Volvo Penta, Coelmo, Sleipner and Dometic. The second edition of the marine equipment exhibition, scheduled for 2–4 March 2027 at Fiera Milano Rho, is attracting a growing network of exhibitors and yachting professionals, while preparations for its conference programme move forward.

Marinas as technological infrastructure

We spoke with Renato Marconi, CEO and founder of the Marinedi Group, about its constantly expanding network’s digital pathway as an integral part of the industrial strategy.